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Commonspace: beyond virtual community
All chapters from the book
By Mark Surman Apr 16 2005

Commonspace is a book about the people power of the Internet. It shows that the Internet isn't about dot coms, online malls or customizable coupons. It's about us. The collective us. The book was written by Mark and Darren at The Commons Group and most of it is available for free here on our site.

Note: The text in these chapters is taken from a pre-publication draft and does not include graphics and some final edits.

Chapter One
Seize the Power of the Collective

Chapter Two
Fast Company or Fucked Company

Chapter Three
‘It’s People! The Internet is Made of People!’

Chapter Four
The Power Ranger Principle

Chapter Five
The Infinite unBirthday Party

Chapter Six
Success Through Selflessness

Chapter Seven
Reputation as Reward

Chapter Eight
The Tools Matter

Chapter Nine
TAZ

Chapter Ten
[Not] Strictly Commercial

Chapter Eleven
Back To The Bazaar

Chapter Twelve
Building the Public Square

Chapter Thirteen
The Death of Marketing

Chapter Forteen
Jumping the Shark


 

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